Yonatan Sela
Chief Business OfficerPROPS by YouNow
Yonatan Sela is an entrepreneur and digital media executive. He is currently the Chief Business Officer of PROPS / YouNow.

Yonatan was previously a VC at Venrock, a firm whose past investments include Apple, Intel, AppNexus and others. While at Venrock he focused on opportunities in the Media and Bitcoin/Blockchain verticals, and was part of the team who made the investment at YouNow. Having worked closely with the YouNow team for months following the investment, he joined the company’s executive team. During Yonatan’s time as SVP of Business Development and Product Strategy, YouNow grew an engaged community of 40M users and generated over $50M in digital goods sales.

Yonatan’s first entrepreneurial endeavor was at Tvinci, an online video startup, where he joined the founding team and spent 5 years as VP of Marketing and Product Strategy, leading to 8 figures in recurring revenue and an acquisition in ‘14. Yonatan also co-founded Bookn'tell, an app that simplifies friend referrals for local service businesses.

He is an Air Force Captain, a Boston Consulting Group (BCG) alum and holds an MBA from Wharton and a BA in Economics and Eastern Philosophy.