Lucien Etori
Vice-President & Head of New York OfficeSalt Branding
Lucien Etori is Vice-President and Head of Salt New York Office. He has spent nearly 20 years building brands across all aspects of strategy, naming, trend analysis, creative, digital, and digital marketing. A seasoned veteran comfortable from the C-suite to the creative studio, his experience shows a wide range of successful projects for F100 companies including Microsoft, Coca-Cola, Disney, General Mills, Toyota, and DuPont.